JODSGN: Our Clothing Line
JODSGN: Clothing by J.Osmond Design
We are very fortunate here at J.Osmond Design. Not only do we have one labor of love in our Design Agency, we also have another in our very own clothing line, JODSGN.
JODSGN gives us even more opportunity to use, develop, and even show off our design and marketing prowess. As such, we have chosen to feature the company here on our design blog as our most comprehensive portfolio piece, and a shining example of what we can do for prospective clients.
Focused on designing and creating clothing and accessories, JODSGN is inspired by snowboarding, skateboarding, style, music, art and photography. The influence they each have on our daily lives is what drives us to create the products and culture that make up JODSGN. Our goal is to inspire creativity, self-expression and to bring those together with a common bond. We like to reinforce and extend those bonds through community events, usually in partnership with local charities and businesses, and by interacting with a large user base on our social networks. We are very grateful to have so many supporters, both friends and former strangers. Thanks to them, we keep growing, and have great things in store for the future.
Now that you know more about JODSGN, here are some of it’s practices which can be used in relation to your business or organization’s marketing needs:
- A strong, bold, and versatile logo design. Check out our apparel designs to see for yourself.
- Consistent branding across all mediums, at all times. You know a Coca-Cola ad when you see it in any medium, your brand should be no different.
- Clean website layout, allowing the product and lifestyle photography to really blossom on the page.
- Full eCommerce functionality. With a strong online presence you can operate a successful shop without the overhead of a brick-and-mortar shop, or simply extend the reach of your existing shop.
- Professional photography across all mediums, which is key to fostering positive impressions of your brand.
- Content, content, content! We typically add content to our website multiple times per week for high SEO value.
- Organic marketing. Unlike TV, radio, and newsprint, which are all attractions with marketing attached, our content is often both attraction and marketing material at the same time.
- Constant leveraging of social media to foster brand loyalty, with the ever-important customer interaction.
- Unique content on each social network, aside from core event/product promotions. Social network followers tend to follow you across multiple networks, no need to bore them with the same content five times in one hour. Cross-network auto-posters take note!
- We even have a charitable component to our sales model. For every t-shirt we sell, we donate $2 to a charity of our choosing. Everybody wins; we make a sale, we get to give back to the community, our customers feel the satisfaction of contributing to good causes, and they get a new tee to boot! See our Two-Per-Tee page for more info.
- Visually striking event marketing. We rule bulletin boards and web feeds, you can’t miss us!
- Frequent contests and giveaways. We believe in the value of our product so much that we will even give it away! Any money lost is gained back multiple times when people can actually feel and appreciate the value of your product.
If you have any questions, or would like to discuss options for your business, please contact us.
"Word-of-mouth marketing has always been important. Today, it’s more important than ever because of the power of the Internet." ~ Joe Pulizzi & Newt Barrettclose